{"product_id":"good-juju-hair-elixir","title":"Good Juju - Hair Elixir","description":"\u003cp style=\"text-align: center;\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cstrong\u003eHair Type: \u003c\/strong\u003e\u2028\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eFormulated for hair of all ethnicities\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cb id=\"docs-internal-guid-b15f317b-7fff-9bb2-6594-bafda1b6f59f\"\u003e\u003c\/b\u003e\u003cstrong\u003eSize: \u003c\/strong\u003e\u2028\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e50ML\u003cbr\u003e\u003cstrong\u003eAroma: \u2028\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003eRosemary Citrus\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eHair thinning isn't one problem — it's six. Four of them are things your scalp deals with while you sleep: DHT quietly shortening your growth cycle, perimenopause changing your scalp's environment, chronic inflammation suppressing your follicles, and a moisture barrier that's breaking down. The Hair Elixir is built to work on all four, overnight.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eRosemary and Black Seed target DHT from two independent botanical pathways while calming the inflammation that compounds the damage. Sweet Almond, Castor, and Argan Oils rebuild your scalp's barrier while you sleep — restoring the environment perimenopause disrupts, so new growth has somewhere healthy to emerge.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul style=\"text-align: center;\"\u003e\n\u003cli\u003eApply\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e1–2 full droppers\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003edirectly onto the scalp.\u003c\/li\u003e\n\u003cli\u003eMassage gently for a minute (for active shedding or sensitivity, skip the massage and dab the elixir into the scalp instead).\u003c\/li\u003e\n\u003cli\u003eLeave on for\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eat least 1 hour\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ebefore double washing.\u003c\/li\u003e\n\u003cli\u003eFor best results: leave on\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eovernight\u003c\/strong\u003e, 2–3 times per week. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003ePair it with the Volumizing Shampoo and Conditioner Bars:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eThe Elixir works on 4 of the 6 causes of thinning. The Bars work on all 6 — including the 2 the Elixir can't reach.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eThe Elixir is built for what happens overnight: DHT, your scalp's changing environment, inflammation, and barrier breakdown. But two causes — breakage and dormant follicles — aren't things an overnight scalp treatment can fully address on its own. That's wash-day work.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eYour Volumizing Shampoo and Conditioner Bars not only work on all 6, but are formulated to pick up exactly where the Elixir leaves off:\u003c\/p\u003e\n\u003cul style=\"text-align: center;\"\u003e\n\u003cli\u003eBreakage — Panthenol and Rice Protein reinforce the fiber from inside out, on every wash.\u003c\/li\u003e\n\u003cli\u003eDormant follicles — Chaga and Turkey Tail stimulate dermal papilla cells, compounding with each use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: center;\"\u003eIngredients\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cem\u003e\u003cstrong\u003eSweet Almond Oil\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003eA vitamin-rich hydrator that comforts dryness on the scalp and smooths frizz through the hair. Softens, nourishes, and supports a healthier-feeling scalp environment.\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cem\u003e\u003cstrong\u003eBlack Seed Oil\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003eNigella Sativa's active compound thymoquinone inhibits 5-alpha reductase through a separate pathway from rosemary, suppresses PGD2, and helps control the Malassezia yeast overgrowth linked to scalp itching and shedding.\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cem\u003e\u003cstrong\u003eCastor Oil\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003eA moisture-locking conditioner that helps hair feel protected, less brittle, and less prone to breakage.\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cem\u003e\u003cstrong\u003eArgan Oil\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003eA beautifying oil that delivers shine, softness, and a smoother texture while reinforcing the scalp’s moisture barrier.\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cem\u003e\u003cstrong\u003eCoffee Seed Oil (Caffeine)\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003eHelps invigorate the scalp and protect against oxidative stress that can leave hair looking dull or fragile.\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cem\u003e\u003cstrong\u003eRosemary Oil\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003eContributes three active compounds, each with a distinct mechanism: rosmarinic acid calms scalp inflammation and reduces PGD2 (the inflammatory mediator that shortens your hair's growth cycle), carnosic acid supports follicle growth activation, and ursolic acid inhibits 5-alpha reductase — the enzyme that converts testosterone into DHT.\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cem\u003e\u003cstrong\u003eVitamin E\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003eA potent antioxidant that helps protect scalp comfort, hydration, and long-term resilience.\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cem\u003e\u003cstrong\u003eSpearmint \u0026amp; Sweet Orange Oils\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003eRefreshing, uplifting, and clarifying — these oils leave the scalp feeling clean, cool, and comfortable.\u003c\/p\u003e\n\u003cul class=\"icon-with-text icon-with-text--vertical list-unstyled\"\u003e\n\u003cli class=\"icon-with-text__item\" style=\"text-align: center;\"\u003e\u003cspan class=\"h4 inline-richtext\"\u003eVegan \u0026amp; Leaping Bunny Certified\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"icon-with-text__item\" style=\"text-align: center;\"\u003e\u003cspan class=\"h4 inline-richtext\"\u003eCanadian-Made\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Good Juju","offers":[{"title":"Default Title","offer_id":42440070135863,"sku":"10501-","price":63.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0033\/1589\/2279\/files\/GJ-HairElixir-1.webp?v=1789248752","url":"https:\/\/bernsteinandgold.com\/products\/good-juju-hair-elixir","provider":"Bernstein \u0026 Gold","version":"1.0","type":"link"}